“Old ways don't lead to new destinations.”
“It is easier to rationalize a dream car, than to fall in love with a rational car.”
“Good services are useful. Better ones are sexy. But the best are life-changing.”
“Marketleaders dominate situations. It's those situations that we design.”
“Excellent advertising doesn't communicate on the screen, but in the soul.”
“Thinking leads to conclusions. Only emotions lead to action.”
Video
TED x talk 2011
TED x talk 2010
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News
Book to be released October 1, 2011
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