“Your target group is no longer just human... your target group includes machines.”
- “Trust is the basis for everything – including your customer relationships.”
- “The more technology drives our lives – the more important it is to be human.”
- “Difference defines you.”
- “To stay in the market you need to fulfill expectations.
To lead the market you need to do the un-expected.”
- “Face to face becomes interface to interface.”
- “Channels are dead.
Think in situations.”
- “Content is King... Context is KING KONG”
- “Innovations you need to explain, will not work.”
- “It is easier to rationalize a dream car, than to fall in love with a rational car.”